Project Requirements
When we begin working with a new client, we gather all the necessary information to understand their specific project needs and goals. Our extensive experience in various industries and with businesses of different sizes allows us to confidently handle any project.
However, every company is unique, so we conduct a thorough analysis to identify the underlying issues before proposing a solution.
Our focus is to provide customized service to each client by gaining an understanding of their industry, objectives, and current challenges. This process includes a comprehensive review of both the goals a company has set for itself and the results it has already achieved. By gathering this information, we can ensure the success of the campaign.
Website Analysis
During the initial consultation, we gain an understanding of your business, objectives, and current SEO strategy. Then, we perform a comprehensive analysis of your website, including website statistics, to determine the best course of action for optimizing it for search engines. Our team will provide you with a report detailing our findings and recommendations for improving your site's SEO. From there, you can choose to implement the recommendations in-house or with the help of our team.
Our services include, but are not limited to, identifying and resolving issues such as duplicate content, broken links, and technical errors & issues. We also evaluate page load times, site statistics, and error pages to ensure optimal user experience and search engine performance.
Market And Keyword Research
Our next step in our SEO process is an analysis of your desired keywords and your competitors' keywords. Our SEO specialists use specialized technologies to generate additional keyword possibilities based on this research. The result is a list of potential keyword groups for us to select from.
Using the data from our keyword research, we will then proceed to tag each page of your website with relevant keywords. This is an essential step in the plan as it serves as the foundation for the campaign.
With the keywords that we want each page to rank for identified, we can now start the on-site optimization process. Our company places a high emphasis on speed when conducting on-site SEO to maximize efficiency.
On-Page SEO
On-page SEO refers to the optimization of elements on a website that directly impact search engine rankings, such as the text, code, and metadata. It is a critical component of any SEO campaign, as it can improve a website's chances of ranking for targeted keywords, increase organic traffic, and make the website more user-friendly and search engine-friendly.
Our on-page SEO services include optimizing website text, images, videos, meta descriptions, title tags, and meta tags to ensure they are in line with current search engine algorithms and best practices.
We also focus on optimizing URL strings, internal linking structures, and featured snippets, as well as image alt text, page titles, and HTML header tags (H1-H6). Our team stays up-to-date with the latest Google algorithms to ensure that our customers' websites are optimized for maximum visibility and performance.
Technical SEO
Our technical SEO audit will examine all aspects of your website's performance, crawlability, availability, responsiveness, and navigational experience.
Our SEO professionals have extensive experience with crawling large and complex sites with millions of URLs, managing site migrations, and providing expert recommendations to resolve technical challenges.
Our technical SEO team will monitor your Search Console, crawl your site after each update, and keep an eye on your search engine rankings on a weekly basis.
They will also analyze the data in Search Console, check for new releases, and monitor SERPs (Search Engine Result Pages) to ensure your site is performing well.
Off Page Optimization
Off-page SEO focuses on building your website's authority, trust, and relevance compared to other sites in your industry.
Our SEO specialists can develop a unique off-page SEO strategy for your business that not only improves your search engine rankings but also establishes you as a thought leader and authority in your field.
In order o increase your reach, we will engage in core practices such as guest posting, publication outreach, public relations, and social media. Our team can also create original content for other websites and build links that will ultimately improve your website's Domain Authority (DA).
Content Marketing
Creating high-quality, engaging content is essential for increasing visibility, building trust, and demonstrating consideration for your audience.
Brtechnosoft develops highly engaging & compelling content to spark conversations with potential leads. By distributing such content about your business at the right time and through the most effective channels, we can turn casual interactions into lasting relationships and ultimately drive sales.
Our team includes immensely skilled Indian writers who are proficient in digital tools to produce effective stories that perform well in search engines.
Well-written copy can lead to increased engagement and discussion, making it an important touchpoint in your sales process.
SEO Reporting
We regularly monitor your website's progress and provide monthly reports to show the effectiveness of our SEO efforts.
Our experts will assist you in setting measurable goals that align with your overall vision. With our comprehensive reporting, which focuses on domain metrics, organic traffic, rankings, and other key metrics, we take the necessary actions to either gain or maintain a top position.
